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Lisa Manyon – Write Copy to Connect and Convert With PASSION Points

Discover how to get better results with your marketing and strategy

It’s time to flip the script.

Marketing is all about relationships and you must embrace that to get results. Gone are the days of poking at pain points and trying to force the sale.

Now you can paint a picture of possibility by amplifying PASSION points to naturally attract your ideal clients by painting a picture of possibility with your message.

You’ll discover :

  • How to apply the simple “Challenge. Solution. Invitation.™” copy-writing framework to  create marketing messages with integrity that get better results
  • Why marketing is all about relationships and it’s vital to speak to your prime prospects in language that entices them to become paying clients/customers
  • The importance of energetics in marketing and why COPY is queen (think feminine energy) and STRATEGY is king (think masculine energy) -just like a relationship, they must
    work together to get results
  • Why you must speak/write directly to your ideal client to build relationships and gain trust so your copy is connecting AND converting
  • Proven tips and techniques to write better copy

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More about Lisa:

Lisa Manyon has spent multiple decades in the marketing, advertising, copy-writing, and publicity arena. Lisa pioneered the simple “Challenge. Solution. Invitation.™” copy-writing framework to create marketing messages with integrity focusing on PASSION points not pain points.

Her philosophies are featured in Inc. Magazine, multiple #1 bestselling books and numerous media outlets. She creates training for Small Business Development Centers and entrepreneurs, won the People’s Choice Award at the California Women’s Conference, serves on the Leadership Team of the Women Speakers Association and is founder of Write On Creative, and offers business marketing tips on her award winning blog.

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