The One Thing You Must Do to Position Your Business For Success

Thursday April 9, 2020 – 11am Pacific, 2pm Eastern

We live in interesting times.
Times of great crisis are also times of great opportunity.
To take advantage of that opportunity you may have to pivot

But one thing is for sure

More and more people will want to take their businesses online.

That means the experienced service provider, coach, consultant or expert will be even more in demand in his/her particular field of expertise.

Yes… they will still think their lack of sales is due to a lack of traffic…

Yes… they will still be obsessed with getting more traffic. 

They want to talk about their ads…

They want to talk about targeting…

They want to dive into settings…

And they will still live in hope that once they have discovered some kind of ninja secret, sales will magically appear!

But the truth is … there is no ninja secret.
Their Ads are not the problem.
They don’t need more traffic.

The real issue is more fundamental.

Fact is… Traffic is not the issue here. The real issue ie that they need high quality leads who are ready willing and able to become buyers.

Fact is… There is one simple strategy which has been around since the dawn of time that attracts, engages, motivates and inspires people to achieve superhuman results (and become clients).

Fact is… There are two things that set homo sapiens apart from other animals.

 The first is that we have the power to imagine things that don’t exist.

The second is that we can all tell powerful stories.

No other animal can do these two things.

The first allows us to dream big dreams like landing a man on the moon or building a reusable rocket. And the second allows us to inspire people to believe that we can make those dreams a reality and that they should believe them too.  

We may live in a digital world (more so than ever now).

That doesn’t change a thing

We are hard wired to listen to stories… To be inspired by them

 We tell stories every day. To our friends. To our family. To ourselves.

 They help us connect. Build relationships. Build communities. Build Tribes…  And attract high quality clients, we want to do business with

Story matters.

 Apple would not be the behemoth it has become, if Steve Jobs was not a great storyteller.

Tesla would not be the most valuable car company in the world, if Elon Musk was not a great storyteller

You don’t have to be a Hemingway or a JK Rowling to write great stories. 

You can write them in 30 minutes a day or less when you know how…

Here’s what a client of mine, Ryan Wegman has to say…

I used to get zero engagement on my posts, now I get 20, 30, 50 or more likes, shares, and comments on each post. They keep coming in day after day! 

 One post filled my appointment calendar for the entire week. 

I was in total amazement at how quickly the needle moved forward once I started to apply these techniques. Now I use and teach these frameworks to my clients.

I was able to land 3 JV partners for an upcoming launch, secure a private affiliate deal for a high ticket offer, and leverage the minds of multiple 7, and 8 figure per year business owners to position myself for success. 

All due to the one simple change in my day to day business

 In this 35 minute presentation we’re going to take a deep dive into  how to tell better stories

  • How to use them to attract the clients you want to work with
  • How to use them to power the growth in your business while maximising margins
  • Why organic as well as paid traffic generation is key to your ongoing business success
  • And what systems you need to put in place to do all this so you can delegate the process

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More about Rory:

In 2012 Rory attracted 97,654 unique visitors to a website in 5 days by telling a powerful story and building a community round a unique event. He has worked with heart-centered savvy service providers to help them attract high quality clients using the Story Inception Method for the last 4 years. He lives near Bordeaux in south west France. Is a trained Cordon Bleu Chef and loves to cook vegan and vegetarian meals served with a selection of local wines.