Stephanie Gunning -Hands On New Kindle Direct Publishing Changes

kindle direct publishing training with Stephanie Gunning

It’s time to take a fresh look at publishing through Kindle Direct Publishing. Which is exactly what we’re going to do with publishing pro Stephanie Gunning in this webinar. 

Amazon is constantly evolving the user experience –making it easier and friendlier, and empowering self-published authors, like you, to make books on their home desktops and interface with KDP digitally.

Not only will you save time and money, you’ll be spared aggravation by these improvements. And you can begin making money, attracting clients, and spreading your messages in books faster than ever.

This webinar is for beginners and seasoned authors alike.

What You’ll Learn About KDP:

In her presentation, Stephanie will show us her favorite new tools for design–like those for making an ebook look pleasing

What once was exclusively the domain of ebooks is now also home to Amazon’s paperback program. CreateSpace is no more! What does that mean for self-publishers who want to optimize their sales page?

Stephanie will walk you through both production tools and sales tools.  Are there nuances to publishing to learn and master? Absolutely! But Kindle has studied the needs of the authors that use this platform and is constantly evolving to make the work flow smoother. 

The verdict still may be out on some of the new features… but through experimentation we can find out what works for us in our personal publishing programs… and Stephanie will discuss some options.

Amazon is the primary place to be published online. Kindle is the original print-on-demand platform which gives us access to Amazon without the hassle of dealing with cumbersome inventory issues.

Join us to learn a thing or two about this remarkable platform.

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More about Stephanie:

Stephanie Gunning is a publishing consultant, editor, and writer. An Amazon-bestselling author in her own right, she has helped over 600 other writers bring their books to market during her career, which spans more than three decades and began at HarperCollins Publishers. Stephanie has mastered the art of transforming powerful ideas into highly marketable books.

Read more about Kindle developments...
Stephanie has lots to share about the latest changes and advances that Amazon has added to the Kindle publishing experience. Read more here.

 

Penny Sansevieri – Help! My book isn’t selling.

How can I sell more books?

It’s hard to know when it’s time to give up or keep pushing, and in a world where there are 4,500 books published each day, it’s easy to get lost in the flood of titles that hit Amazon. So what’s an eager author to do? Well, before you give up – let’s look at 9 things that could be wrong and how to fix them.

In this session we’ll look at specific issues that seem to plague some books that just aren’t moving the needle.

Here are a few of the things we’ll look at:

  • Marketing
    – are you doing enough of the right things? I’ll show you how to know what you should be doing and give yourself your very own marketing grade.
  • Cover
    – do you know if your cover is strong enough for the genre?
  • Reviews
    – do you have enough? How to get more reviews even if your book is over a year old.
  • Is your book to old? Does it matter to your reader?

We will cover lots of tips to improve your book sales!

Would you like to listen to this webinar recording?

Get access to ALL our webinar recordings when you become a member of Social Buzz Club!

More about Penny

Penny C. Sansevieri, Founder and CEO Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU.

She is the author of eighteen books, including How to Sell Your Books by the Truckload on Amazon, 5 Minute Book Marketing, and Red Hot Internet Publicity, which has been called the “leading guide to everything Internet.”

AME has had dozens of books top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal.

You can visit her web site at www.amarketingexpert.com.

 

Stephen Hobbs – Increase Credibility and Grow Reach Creating Action Outcome Books (to Publish on Amazon)

Use an Action Oriented Book to Enthuse Customer Involvement with Your Products, Services and Experiences

Writing an action-outcome book is an quick, affordable, and fun way to bring together your ideas to publish a quality book. The book is filled with suggested actions your customers and clients can take to improve, focus, and strengthen one or more areas of their lives. The content possibilities are endless once you outline your Writing Matrix.

The action-outcome book serves five main outcomes:

  1. organize your content creation to share with customers and clients
  2. organize your company storytelling by product, service, and/or experience
  3. create marketing and sales copy you can use over and over again
  4. add direct value to your customers’ lives through suggested actions they can take immediately
  5. publish series of books your customers purchase to sustain their learning and actions

The webinar briefly covers these five points. In addition, it includes a brief overview of the three processes required to load your book on Amazon and Smashwords.

Also, you’re introduced to the experience-based approach to mapping your book. This approach has you develop packages and continuity programs your customers will demand to purchase because of your books.

Become the “it-person, the thought leader” your community requires.

More so, include the practical suggestions of your customers to strengthen their involvement in your work.

Would you like to listen to this webinar recording?

Get access to ALL our webinar recordings when you become a member of Social Buzz Club!

More about Stephen:

Dr. Stephen Hobbs invites Shapers & Movers to make a movement using extraordinary employee/customer experiences. He is a facilitative mentor for his “Organization of Work” tools and techniques by which you gain efficiencies, reduce costs, increase sales, and challenge value. Also, he’s a masterful experience-based educator, phenomenal thought-note speaker, author of 12 self-published books (and counting), and philanthropist for children and trees.

Karen Strauss – 10 Principles of Publishing Success

How to avoid the biggest mistakes independent authors make

Karen Strauss has worked in publishing for over 30 years. She held positions at Random House, Crown, Macmillan and Avon in Publicity, Sales, and Marketing.

She founded Hybrid Global Publishing because of high demand from independent authors who wanted to experience publishing just as they would if they had been publishing with a traditional, big publisher.

Karen’s webinar will guide authors, entrepreneurs and business people on the pitfalls and obstacles to publishing success.

She cuts through the red tape by discussing:

  • What is the right publishing option for you.. She will talk about the pros and cons of – Self-publishing, traditional publishing, hybrid publishing
  • What does it mean to get your book “edited” – Do I need a content editor, ghost writer or copywriter?
  • Is a proofreader the same as an editor?
  • How important is the cover design to the success of my book?
  • What are some marketing tools and resources I need to know about to successfully launch my book?
  • How can I mount an Amazon bestseller campaign and does it really mean anything?

You will be supplied with a Marketing checklist, too, to make sure you aren’t missing anything!

Would you like to listen to this webinar recording?

Get access to ALL our webinar recordings when you become a member of Social Buzz Club!

More about Karen

Karen Strauss has been in publishing for more than 30 years and has held management and marketing positions at major publishing houses, including Crown, Random House, and Avon.

She’s the founder of Strauss Consultants, Inc., an independent group founded in 1991 that works with small publishers and organizations in the U.S. and abroad to help maximize sales potential and meet distribution needs. Karen also founded Hybrid Global Publishing, supplying publishing and marketing services for brands, organizations, and individual authors.

She’s the author of Book Publishing For Entrepreneurs: Top Secrets from a New York Publisher.

Allyson Machate – How to Boost Your Biz with a Ghostwriter

A pro-quality book can help you raise visibility, attract ideal clients, open doors for media opportunities, launch a speaking career, create and promote spin-off products, and more.

machateStudies reveal that publishing a book is the top “credible” marketing method for today’s service providers, suggesting that becoming a published author can increase your credibility factor by as much as 300{85f64d0828d768825ddac8ed87db0864ab0456074e96efe88a57512d3a055da5}!

There’s a reason “author” is the root word of “authority.” But a well-written and edited, attractively designed, and successfully published book can also help you raise visibility, attract ideal clients, open doors for media opportunities, launch a speaking career, create and promote spin-off products, and more.

I’ll show you how to work with a ghostwriter to create a book that will be so much more than an income-generating product in and of itself, and how you can use ghostwriting services for other related projects, too.

We’ll discuss:

  • what ghostwriting is (and isn’t)
  • how a ghostwriter can help grow your business
  • why you need a quality book to reach the next level
  • tips on finding and hiring the best ghost for you

Would you like to listen to this webinar recording?

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More about Ally:

Ally E. Machate is a bestselling book collaborator, award-winning editor, and expert publishing consultant who loves using her insider knowledge of the publishing industry and nearly two decades of experience to help others reach their publishing goals. Ally has worked as a developmental editor at small and large book publishers, including Simon & Schuster, where she acquired and edited books for the Touchstone and Fireside imprints. Her independent client list includes authors publishing with such companies as Simon & Schuster, Penguin Random House, Rodale Inc., Chronicle Books, Kaplan Publishing, Sunrise River Press, and Hay House, as well as independently published bestsellers. A Phi Beta Kappa graduate and Master of Arts in English and Creative Writing, Ally specializes in prescriptive nonfiction and ghostauthors nonfiction books. Get free gifts and learn more about her at www.thewritersally.com and www.allymachate.com.