Category: Livestreaming

Lou Bortone – Video Marketing Today

Posted on by Kath Orias

Thursday, January 14, 2021 – 11am Pacific, 2pm Eastern

What’s Working Now to Reach a Distracted Audience

Multi-tasking is a way of life and distractions are inevitable. In fact, Inc.com reports that the average smartphone user checks their phone an astonishing 2,617 times a day! And now, with more people working from home, the interruptions are even more prevalent.

So how do you keep your audience engaged in a hyper-connected world? This session will provide some practical tips for captivating your distracted viewers, whether you’re presenting live on Zoom or trying to get more video views on YouTube.

In this training, you will discover

  • The opportunities and challenges of presenting live vs. pre-recorded videos
  • How to keep your viewers involved during Zoom meetings
  • How to use video marketing and video outreach to break through the noise
  • Best practicing for live streaming/going live on Facebook
  • How to find and leverage your “video sweet spot”

Would you like to listen to this webinar recording?

Get access to ALL our webinar recordings when you become a member of Social Buzz Club!

Preview The Webinar

More about Lou:

Lou Bortone has been a pioneer and thought leader in the video space since the launch of YouTube in 2005. He’s helped thousands of entrepreneurs and companies create and leverage online video to build their brands and dramatically grow their revenues.

Prior to his industry leading work in online video marketing, Lou spent over 20 years as a marketing executive in the television and entertainment industries, including stints as National Promotion Manager for E! Entertainment Television and Senior Vice President of Marketing for Fox Family Worldwide in Los Angeles.

You can learn more about Lou at LouBortone.com.

Zef Zan – 7 Ways to Use Live Videos to Promote Your Brand and Business

Posted on by SBUFaculty

Live streaming videos present many interesting possibilities and are making monstrous waves in the social media world. They provide opportunities for many things that were not possible just a short time ago.

With the advancements in technology, live streaming videos(also known as “live videos”) can now be done by anyone and from anywhere in the world with a wi-fi or network connection. Businesses are using them as a means to connect, communicate and build a community. They are quickly changing the way we interact with one another. One thing live videos have proven to be is, they accelerate authentic relationships

What you will learn:

  • Who is it for and why you should care.
  • How to optimize live videos to generate opportunities for your business
  • Why they are key in helping you win clients!

Would you like to listen to this webinar recording?

Get access to ALL our webinar recordings when you become a member of Social Buzz Club!

About Zef Zan:

Zef Zan is the “200 mph entrepreneur”, International Livestreamer, Keynote Speaker, and “Chief Flight Officer” at Entrepreneurs That SOAR!

As a live video producer, trainer and consultant known for being a “High Tech, High Touch Marketing Strategist”, Zef helps high performing experts and busy entrepreneurs leverage live videos to save time and money. Her methods and systems help navigate logistics more efficiently and she primarily focuses on helping you optimize live videos to manage, market and make money in your business.

Donna Gilliland – Marketing Your Business via Blab – The How and The Why

Posted on by SBUFaculty

January 14, 2015 at 11 am Pacific / 2 pm Eastern

donnagillilandBlab 101 Marketing

Marketers are blabbing about Blab.im. Have you heard? In short, it’s an easy-to-use live streaming conference app that is currently tightly integrated with Twitter. That’s a definite visibility bonus. Once you learn how to use Blab, which you will in this Webinar, you can begin using it strategically (Donna will help you learn how.) to grow your audience. It can also be used as a means to generate multiple sources of content to reach your audience in a number of places. What could Blab be for you? It could be a talk show, a Podcast, a Blog, a YouTube video or all of the above. So, let’s get Blabbing about Blab on January 14, 2016.

During this training you will discover:

  • The world of Blab (overview)
  • How businesses are using Blab
  • Blab marketing case study
  • Blab features that can help grow your community
  • Basics of setting up a Blab
  • Best practices for conducting a Blab
  • How to find and participate in Blabs

Learn how to use Blab, an easy-to-use live streaming platform to increase engagement and visibility.

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More About Donna Gililland

Donna Gilliland is a professional speaker and educator. She is the Founder and President of MOSTraining, Inc, where she provides workforce development training and consulting in Mobile and Office technologies and Social Media Marketing. Donna is an award-winning instructor in her field. She is a contributing technology writer for OfficePro Magazine, an IAAP publication and for Executive Secretary Magazine. When Donna isn’t teaching and writing, she’s out capturing photos of sunsets and landscapes.

Gina Carr – How To Get Great Online Reviews

Posted on by SBUFaculty

January 28, 2016 at 11 am Pacific / 2 pm Eastern

gina carr

Online Reviews -Love ’em, Hate ’em, Manage ’em

Discover How to Get More Great Reviews and Fewer Bad Ones

Are online reviews important for your business? Are you wondering how you can get more of the good reviews, and fewer bad ones?

Today, the best way to get new customers is to get existing happy customers to say nice things about you and your business. But, how do you do that?

In this powerpacked session, we will cover:

  • What you should do if you get a bad review
  • How to make it easy for your happy customers to share positive review
  • The best way to ask customers for reviews

Join us and get more great reviews today.

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More About Gina Carr

Gina Carr works with thought leaders to leverage their intellectual property for more profits, influence, and success.  She is an international speaker, author, and marketing strategist.

Gina has an MBA from the Harvard Business School and an engineering degree from Georgia Tech.  She has started several businesses including a real estate firm and a chain of community magazines.

Gina is known as “The Tribe Builder” because she helps passionate people build powerful tribes of raving fans. She is the co-author of the McGraw-Hill book on social media:  Klout Matters: How to Engage Customers, Boost Your Digital Influence and Raise Your Klout Score for Success.

In 2014, Gina was named one of the “Top 50 Over 50” Marketing Thought Leaders by Brand Quarterly Magazine and Who’s Who Among Women in Ecommerce by WE Magazine for Women.

Gina is well known for her advocacy work on behalf of homeless pets.